Double 'L'

Lipsius Leuven|Identity design

The Flemish publishing house UPL (University Press Leuven) launched a sublabel for 'less academic editions'. The initials of 'Lipsius' and 'Leuven' inspired us to create a monogram in an ancient calligraphic style, refering to Justus Lipsius' times. The monogram had to be clear and recognisable in small sizes particulary, mostly printed on (thin) bookspines.